Digging Deep into Optometry
Episodes
2 hours ago
2 hours ago
Most leaders want to help their teams grow, but many unintentionally create
dependency instead of development. In the final episode of the Coaching as Leadership
series, Ted McElroy introduces The Vision Coaching Framework — a practical coaching
model designed to help leaders ask better questions, create engagement, and develop
problem-solvers instead of people who simply wait for answers. This episode brings
together the core ideas from the first two episodes and turns them into a repeatable
process leaders can immediately begin using with their teams.
Ted walks through the framework step-by-step, from gaining clarity and identifying
success patterns to recognizing obstacles, self-sabotage tendencies, and the hidden
costs of saying “yes.” The conversation focuses on how engaged leaders create
healthier cultures by staying curious, simplifying next steps, and consistently coaching
the whole person — not just managing tasks or solving problems for others.
In this episode:
Why advice-giving can create learned helplessness, and how curiosity builds
autonomy and engagement
The core questions behind The Vision Coaching Framework, including success
signals, momentum, obstacles, and emotional triggers
How simplicity, consistent next steps, and engaged leadership help create
thriving businesses and teams
Key Quote:
“The best businesses are led by leaders who engage their people. The businesses that
struggle are led by leaders who try to avoid their people.”
Resources Mentioned:
If you want the 10 transformational questions that anchor whole-person coaching,
download the Vision of Leadership Whole-Person Coaching Whitepaper. You can get
your copy at:
https://www.eyecodeeducation.com/products/digital_downloads/TVoLCoaching
5 days ago
5 days ago
Aaron talks with executive coach Alicia Henton about building stronger organizations through coaching, consulting, and communication. They explore leadership, culture, capacity versus capability, change management, and why clear communication is essential for helping teams align, grow, and pull in the same direction.
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 29, 2026
Monday Jun 29, 2026
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Wednesday Jun 24, 2026
Wednesday Jun 24, 2026
After listening to Dr. Chris Wolfe’s discussion on the dangers of becoming a specialist at the expense of comprehensive care, Aaron explores a different challenge facing optometry: the reluctance to embrace sales. Drawing on Daniel Pink’s To Sell Is Human, he argues that ethical selling is simply helping patients trade time, money, effort, and trust for a better outcome. Through real-world examples, from contact lenses and IPL to restaurant servers and his own dentist, he explains why conviction, communication, and trust often matter more than clinical knowledge alone, and why becoming a better communicator may be one of the most valuable skills any healthcare professional can develop.
Chris Wolfe Podcast: The Danger of the Specialist to the Comprehensive Optometrist (https://podcasts.apple.com/us/podcast/eyecode-media/id1449429774?i=1000773685759)
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 22, 2026
Monday Jun 22, 2026
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Sunday Jun 21, 2026
Sunday Jun 21, 2026
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Friday Jun 12, 2026
Friday Jun 12, 2026
In this episode of Compliance Corner, Dr. Chris Wolfe and Dr. John Rumpakis delve into the complexities of modifiers 25 and 59 in optometry. They discuss the importance of proper documentation, the implications of bundled services, and the clinical justifications for using these modifiers. The conversation emphasizes best practices for compliance and offers resources for further learning.
https://www.practiceperformancepartners.com/
Wednesday Jun 10, 2026
Wednesday Jun 10, 2026
Aaron shares a personal reflection on preparing for the San Diego Rock ’n’ Roll Marathon with his son, Skyler, only to be sidelined by illness days before the race. What began as disappointment became an opportunity to celebrate someone else’s achievement and appreciate the journey that led there. Drawing parallels between marathon training and practice ownership, Aaron explores resilience, perspective, focusing on what you can control, and using setbacks as opportunities to evaluate and strengthen the systems that drive long-term success. This episode is a reflection on leadership, growth, gratitude, and keeping your eyes on the next finish line.
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 01, 2026
Monday Jun 01, 2026
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Monday May 18, 2026
Monday May 18, 2026
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Friday May 15, 2026
Monday May 11, 2026
Monday May 11, 2026
Aaron Werner's Podcast: https://wolfevs.podbean.com/e/the-awp-beyond-just-dry-eye-cam360-vs-prokera/
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth