Digging Deep into Optometry
Episodes
Friday Jul 19, 2024
Friday Jul 19, 2024
- Building a financial dream team is crucial for practice owners to navigate financial uncertainties.
- External noise can impact financial decisions, so it's important to have advisors who can provide clarity.
- Understanding the financial aspects of the practice and leveraging it as a wealth generator is essential.
- The upcoming panel discussion will provide insights on building a financial dream team.
- To register for the event, visit https://www.wealthforoptometrists.com/
Wednesday Jul 17, 2024
Wednesday Jul 17, 2024
On July 1, 2024 California SB-553 "Preventing Workplace Violence" went into effect and enforcemnt begins January 1, 2025. Joe DeLoach of Practice Compliance Solutions (PCS) joins to help us navigate what this means for practice owners, what compliance looks like and we discuss how this is *should* be positive for office culture. We also discuss the word *should* and how that can lead to unmet expectations.
You can watch this episode on our YouTube channel here:
https://youtu.be/1POuzT7gK9Y?si=4jEiBRXarjaxh4tQ
To contact PCS: info@practicecompliancesolutions.com
To contact Joe DeLoach: joe@pcscomply.com
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Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jul 15, 2024
Monday Jul 15, 2024
The conversation explores the topics of profitability and revenue in the context of an optometry practice. The hosts discuss the difference between cashflow and profit and loss, the importance of understanding customer value, and the significance of upselling additional products and services. They also touch on the challenge of competing with big box retailers and the value of expertise in making recommendations to patients. The conversation explores the importance of patient compliance and the profitability of providing comprehensive dry eye care. It emphasizes the need to change the perception of dry eye from a chronic issue to a fixable problem that requires immediate attention. The discussion highlights the impact of visual appearance on patient behavior and the potential for behavioral change through case studies and visual evidence. It also suggests incorporating profitable services and products, such as annual subscriptions for vitamins, to increase profitability while improving patient care. The conversation concludes by emphasizing the importance of effective communication and the role it plays in driving patient compliance and practice profitability
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth EssilorLuxottica
Wednesday Jul 10, 2024
Wednesday Jul 10, 2024
Dr Joelle Holland was one of 50 optometrists across the USA selected to be one of the the first "The Myopia Collective Change Agents" who are apart of a movement to shift our nation's approach to childhood myopia. Selected Change Agents will have unique access to tools, resources and training to advance your myopia care efforts in your community and amplify advances in care through the profession and advocacy efforts. To learn more about The Myopia Collective and the 50 change agents CLICK HERE
Dr. Joelle Holland is an associate optometrist at Complete Eye Care of Medina. She find the majority of her day spent specializing in myopia control and dry eye disease. She is dedicated to serving children and their families with the highest level of technology and education. With a passion for transparency, Dr. Holland openly shares her professional and personal experiences, fostering a culture of learning and growth within her community.
Show Sponsors: CooperVision, MacuHealth
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Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jul 08, 2024
Monday Jul 08, 2024
In this conversation, Chris and Jim Stringham discuss a recent study that suggests fish oil supplements may raise the risk of stroke and heart issues. They highlight the importance of understanding the quality of fish oil and the difference between ethyl ester and reesterified triglyceride formulations. They emphasize the need for education and clear communication with patients about the benefits and risks of omega-3 fatty acids. They also discuss the importance of maintaining a balanced ratio of omega-3 to omega-6 fatty acids for cardiovascular health. https://www.cnn.com/2024/05/22/health/fish-oil-supplement-dangers-study-wellness/index.html
https://www.cnn.com/2024/05/14/health/omega-3-omega-6-death-risk-wellness/index.html
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
Show Sponsors: CooperVision MacuHealth EssilorLuxottica
Friday Jul 05, 2024
Friday Jul 05, 2024
9 Key Metrics: https://eyecodeeducation.ck.page/262f3cef1d
Comprehensive Optometry Simplified Community: https://www.eyecodeeducation.com/bundles/comprehensive-optometry-simplified
- Optometrists face challenges in coding and insurance audits, requiring accurate and comprehensive charting.
- Metrics and documentation play a crucial role in coding, ensuring appropriate code assignment.
- There is no definitive way to assign codes, as it depends on the documentation and medical necessity.
- Solutions to coding challenges include education, self-study, and auditing.
- Undervaluing acute care can lead to undervaluing chronic care, impacting practice revenue.
- Reviewing billing and coding practices and seeking guidance and support can help improve coding accuracy.
Wednesday Jul 03, 2024
Wednesday Jul 03, 2024
Dr John Rumpakis returns to talk about the purpose behind CPT codes. This episode has some visuals so check out the YouTube version HERE
Click Here to learn more about CodeSAFEPLUS
Want to learn more about Billing & Coding? Check out EyeCode Education's multiple courses and especially Comprehensive Optometry Simplified (https://www.eyecodeeducation.com/bundles/comprehensive-optometry-simplified) to analize your data for free!
Listen to Aaron & Chris discuss proactive chart audits HERE
Monday Jul 01, 2024
Monday Jul 01, 2024
We all have one thing that is definitely in common…The one thing that will never change, is almost everything is going to change. In this solo episode, I will go through what I have been going through for the past many months. I’ll deal with my battle over not being perfect, why vulnerability is actually a superpower you need and the imposter syndrome I’ve had to overcome in the last few months. This episode may benefit me more than you, but I think that there is someone else out there who needs to hear what I have to say, because you are dealing with it too. I hope you enjoy this as much as I did making it
Monday Jul 01, 2024
Monday Jul 01, 2024
We all have one thing that is definitely in common…The one thing that will never change, is almost everything is going to change. In this solo episode, I will go through what I have been going through for the past many months. I’ll deal with my battle over not being perfect, why vulnerability is actually a superpower you need and the imposter syndrome I’ve had to overcome in the last few months. This episode may benefit me more than you, but I think that there is someone else out there who needs to hear what I have to say, because you are dealing with it too. I hope you enjoy this as much as I did making it
Tuesday Jun 25, 2024
Tuesday Jun 25, 2024
Aaron Werner and Ryan Powell discuss the importance of educating patients about macular degeneration and the role of supplements in preventing and managing the disease. They address the mental barrier of recommending over-the-counter products and emphasize the need for patient education and choice. They also highlight the benefits of carotenoid supplements and fish oil in reducing the risk of macular degeneration and improving visual performance. They highlight the need for education and communication to prompt these conversations and provide patients with the information they need to make informed decisions. They also discuss the role of price in these discussions and the importance of quantifying the benefits of supplements through patient feedback and objective measurements.
Show Sponsors: CooperVision, MacuHealth
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Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 24, 2024
Monday Jun 24, 2024
In this conversation, Chris and Hoover discuss various topics related to aviation and safety. They talk about the purpose of the podcast and the value of having conversations with interesting people. Hoover shares his background in aviation and how he became a fighter pilot. They also discuss the importance of safety in aviation and the different safety standards for commercial airlines and general aviation. Hoover explains why he doesn't engage in general aviation flying and the challenges of staying proficient and current as a pilot. They also touch on the tragic accident involving Richard McSpadden and the importance of decision-making skills in aviation. In this conversation, Hoover discusses the importance of removing emotion and prioritizing safety in aviation decision-making. He shares a real-life example of a pilot who faced challenges during a flight due to poor planning and decision-making. Hoover emphasizes the need for clear objectives, thorough planning, and effective communication in order to prevent mishaps. He also highlights the value of debriefing in both aviation and business, and how it can lead to continuous improvement and better outcomes.
YouTube Video Referenced in the Episode: https://www.youtube.com/watch?v=niuzkc9ZmOs
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! Show Sponsors: CooperVision MacuHealth EssilorLuxottica
Wednesday Jun 19, 2024
Wednesday Jun 19, 2024
Drs John Rumpakis and Aaron Werner discuss medically necessary contact lenses
PRMI provides a broad array of consulting services that can help take your practice to a higher level of productivity and profitability. See what PRMI can do for you at www.PRMI.com or email John@PRMI.com
Show Sponsors: CooperVision, MacuHealth
------------------------ Let's Connect! Follow and join the conversation! Instagram: @aaron_werner_vision