Digging Deep into Optometry
Episodes
Wednesday Jul 09, 2025
Wednesday Jul 09, 2025
In this deeply honest and energizing conversation, Dr. Tim Trinh joins Aaron to unpack his journey of daily content creation, personal growth, and finding purpose through consistency. Tim opens up about what motivated him to start sharing his thoughts online, the internal resistance he faced, and how reframing content as a form of legacy—not just marketing—changed everything.
Together, they reflect on how storytelling and vulnerability are not only powerful for an audience but transformative for the creator. Tim shares how the teachings from Dan Martell’s Buy Back Your Time—including the five daily non-negotiables—helped shape his mindset, especially around the importance of physical and mental fortitude, daily reflection, and posting with authenticity. You’ll hear how his running routine became a metaphor and method for mental clarity, how his kids and even his nanny became unexpected sources of feedback, and how true fulfillment comes from being yourself out loud—even when it’s uncomfortable.
This episode isn’t just about content creation; it’s about identity, courage, and the liberating realization that success, impact, and personal peace lie on the other side of repetition.
Links:
Dr Tim Trinh socials: @optotimt
Dan Martell and his work: https://www.danmartell.com
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jul 07, 2025
Monday Jul 07, 2025
In this conversation, Dr. Tiernan Keenan discusses his research on macular degeneration, particularly focusing on the AREDS studies and the upcoming AREDS 3. He shares insights on the effectiveness of supplements in slowing the progression of geographic atrophy and the design considerations for future studies. The discussion also delves into the role of AI in ophthalmology, its potential to enhance clinical decision-making, and the challenges of implementing AI in healthcare. Dr. Keenan emphasizes the importance of understanding the diverse phenotypes of macular degeneration across different populations and the need for more research in this area.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Thursday Jul 03, 2025
Thursday Jul 03, 2025
"Dr. Cheryl Murphy joins Aaron Werner to discuss her dual roles as a practicing optometrist and a passionate science writer. They explore how she balances clinical care with contributing to publications like Scientific American and Review of Optometric Business, and what motivates her to communicate science in accessible and engaging ways.
Connect with Dr Murphy:
- Scientific American (https://www.scientificamerican.com/author/cheryl-murphy/)
- Keeping an Optometric Practice in the Family – Review of Optometric Business (https://reviewob.com/time-management-booster-keeping-an-optometric-practice-in-the-family/)
- Instagram (https://www.instagram.com/murphyod)
- LinkedIn (https://www.linkedin.com/in/cheryl-g-murphy-od-87684434/)
- Facebook: http://www.fb.com/drcherylgmurphy
- TikTok: @drcherylgmurphyod
Enjoy the episode? Leave a review, share with a colleague, and support those who support us."
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 30, 2025
Monday Jun 30, 2025
In this episode of the Chris Wolfe Podcast, Dr. Fraser Horne discusses the intersection of visual performance, nutrition, and sports vision. He shares insights from his research on carotenoids and their impact on athletes' performance, emphasizing the importance of comprehensive care in optometry. Dr. Horne explains how visual performance can be enhanced through nutritional supplementation and practical applications in sports, while also addressing the challenges of integrating these concepts into traditional eye care practices. https://www.sportsvisionpros.com/
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Wednesday Jun 25, 2025
Wednesday Jun 25, 2025
In this episode, Aaron sits down with Taylor Mendelson to explore the journey from ophthalmic technician to NCLE-certified contact lens expert and myopia management specialist. Taylor shares how certification transformed her career, boosted her confidence, and improved the patient experience in her practice. She breaks down what the NCLE is, why it matters, how to prepare, and the surprising ways it benefits both staff and doctors. Now with CooperVision, Taylor also reveals how she’s helping practices nationwide build better systems for myopia management education.
Taylor Mendelson - taylor.mendelson@coopervision.com
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 23, 2025
Monday Jun 23, 2025
"In this conversation, Dr. Kyle Klute takes over as host and engages with Dr. Bradley Grant in a detailed discussion about the use of Electroretinography (ERG) in optometry. They explore the implications of evidence-based medicine, the significance of surrogate endpoints, and the importance of effective patient communication. The dialogue also addresses concerns about over-treatment and patient anxiety, emphasizing the need for careful decision-making in clinical practice. They explore the balance between innovation and cost, particularly in the context of treatments for dry eye and glaucoma, and emphasize the need for optometrists to own their decisions in patient care.
Check out the Practical Implementation of ERG in a Comprehensive Practice course here: https://www.practiceperformancepartners.com/courses/ERG
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table!
questions@eyecode-education.com
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Wednesday Jun 18, 2025
Wednesday Jun 18, 2025
Dr. Kriti Bhagat joins the podcast to explore the intersection of optometry and her deep passion for reading. From launching a successful bookstagram during COVID to editing pre-release manuscripts for major publishers, Kriti shares how books help her decompress, connect with others, and become a better leader. We also dive into burnout, business ownership, favorite reads, and how fiction and nonfiction alike shape identity and creativity beyond the exam room.
Follow Brew Reading: www.instagram.com/brew.reading
Info on the Gateway Tour - gatewaytour.ai
BookNerds page: https://www.practiceperformancepartners.com/pages/booknerds
Join the BookNerds Discussion: https://chat.whatsapp.com/Kg7fQNNyEQq2HWUEwOX9GP
Timestamps:
00:00 – The story behind Kriti’s color-coded bookshelf
01:30 – Her journey through optometry and private practice ownership
05:00 – Launching @brew.reading and finding an audience
08:30 – Harry Potter and the book that sparked it all
13:00 – The power of reading nonfiction for personal growth
16:00 – Why “Buy Back Your Time” changed her leadership
19:30 – Editing for Penguin, HarperCollins, and Simon & Schuster
25:00 – Go-to rereads: Atomic Habits, Relentless, and more
30:00 – Graphic audiobooks and how we absorb content
34:00 – Writing in optometry vs. personal creativity
37:00 – Instagram, photography, and aesthetic storytelling
42:00 – How podcasting fuels creative connection
46:00 – Current reads: Burnout and All It Takes Is a Goal
50:00 – Thoughts on AI and being ready for disruption
54:00 – Identity, leadership, and knowing your “why”
56:00 – DNF culture and finishing what you start (or not)
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 16, 2025
Monday Jun 16, 2025
In this episode of The Chris Wolfe Podcast, Dr. Brad Oatney and Dr. Chandler Mann share their insights from a recent tour of the Coopervision plant in Costa Rica. They discuss the intricate manufacturing processes of contact lenses, the importance of quality control, and the company's commitment to sustainability. The conversation highlights the pride of the workforce, the technological advancements in lens production, and the need for optometrists to educate patients about the complexities and environmental considerations of contact lens use.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Wednesday Jun 11, 2025
Wednesday Jun 11, 2025
Cost per doctor minute is a powerful metric that often gets overlooked in favor of broader terms like chair cost. In this episode, Scott Lewis and Alex Tadros join the conversation to break down what this number means, how to calculate it, and why it offers a clearer picture of practice efficiency and profitability. The discussion includes real-time math examples, practical insights, and strategies any practice owner can apply to optimize their operations.
Connect with Scott Lewis: slewisod@gmail.com
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Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts Let's Connect!
Follow and join the conversation! Instagram: @aaron_werner_vision
Monday Jun 09, 2025
Monday Jun 09, 2025
In this conversation, Dr. Masoud Nafey shares his unique journey from being an optometrist to becoming a key player in the integration of technology and AI in healthcare. He discusses the challenges and opportunities in building clinics for major corporations, the evolution of electronic health records (EHR), and the potential of AI in transforming patient care. Dr. Nafey emphasizes the importance of understanding customer needs in technology development and explores the complexities of AI, including large language models and the concept of AI hallucinations. He concludes with insights on the future of AI agents in optometry and the necessity of fine-tuning AI systems for specific applications.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth
Wednesday Jun 04, 2025
Wednesday Jun 04, 2025
In this unique episode, Dr. Aaron Warner flips the script and becomes the subject of the conversation with guest Sophie Thune, clinic manager at Good Life Eye Care and certified Working Genius facilitator. Together, they unpack Aaron’s Working Genius profile—his strengths in invention and discernment, and his challenges with enablement and galvanizing. Sophie breaks down the six types of genius, how they impact leadership, culture, and burnout, and why understanding your team’s wiring is crucial for building a thriving practice. A candid and insightful conversation about identity, growth, and leading with self-awareness.
Resources and coaching info
- Practice Culture Builder (https://www.practiceperformancepartners.com/courses/PracticeCultureBuilder)
- Contact Sophie: Sophie@goodlifeeyecare.com, LinkedIN (https://www.linkedin.com/in/sophie-thune/)
Monday Jun 02, 2025
Monday Jun 02, 2025
In this conversation, Dr. Jennifer Chinn discusses her experiences with public speaking, the role of influencers in healthcare communication, and the evolution of patient education techniques. She emphasizes the importance of using analogies to make complex medical concepts more relatable to patients. Dr. Chin also shares insights on finding purpose in routine practice, the impact of mission trips on her perspective, and the balance between clinical practice and social media engagement. The discussion touches on the future of AI in healthcare and the significance of authentic patient communication.
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For our listeners, use the code 'EYECODEMEDIA22' for 10% off at check out for our Premiere Billing & Coding bundle or our EyeCode Billing & Coding course. Sharpen your billing and coding skills today and leave no money on the table! questions@eyecode-education.com
https://coopervision.com/our-company/news-center/press-release/coopervision-and-aoa-join-forces-launch-myopia-collective
Go to MacuHealth.com and use the coupon code PODCAST2024 at checkout for special discounts
Show Sponsors: CooperVision MacuHealth